Oracle Maxymiser Testing and Optimization offers advanced website testing, real-time behavioral targeting, and personalized experiences across websites and mobile apps. With no need for development resources, marketers can quickly test and launch campaigns, offers, and promotions, improving speed to market.
By boosting customer engagement and loyalty through personalized content and offers, businesses can increase lifetime value. Timely decision-making is enabled through the use of online and offline data, ensuring consistently higher conversion rates across channels.
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